Description
SEO & Inbound Digital Marketing Manager
IC Filling Systems ltd are looking for a full time SEO and Digital Marketing Manager to manage internal and external online marketing campaigns. This position is working from our office in Newbridge Nr Edinburgh Airport for 40 hours per week. The salary is negotiable for the right candidate around 25,000 per annum .
You’ll need to be a creative thinker, with a soft spot for data and armed with strong web skills. This is an excellent opportunity for someone with at least two- three years experience managing SEO & Online marketing campaigns.
Essential Skills
- Understanding of business & branding online.
- Good grasp of English language, able to proofread own work and the work of others.
good proven operating knowledge of Wordpress to maintain and update the company’s website in house
- Able to write engaging, authoritative content and blog posts with
the aim of building inbound links.
- Setting up and managing social media campaigns.
-in depth Knowledge of Pay Per Click campaigns & Adwords/Bing Ads.
- Good analytical skills, able to translate visitor and conversion
data into succinct meaningful reports for SEO consultant and colleagues.
- Analytic tools such as Google Analytics, Bing Webmaster tools, Moz,
Statcounter or others.
- Results driven and able to communicate with clients and colleagues
who may not know SEO.
- A passion for good user experience.
- Able to deal with 404’s and redirections correctly.
- Always up to date with the latest SEO practices.
Other beneficial skills
- Able to implement schema structured data.
- Usage of CMS plugins to manage SEO on Wordpress platform
- Able to audit the speed of a website and suggest/implement ways to improve load time.
- Knowledge of semantic HTML 5 markup, and some basic web design
skills.
- eCommerce experience.
- If you have previous Photoshop or similar experience, this would be an advantage for creating your own graphics to alongside any ads and blogs you create, but is not essential.
Additional hands on training by our specialist SEO consultants in SEO will be offered to the chosen candidate as required